Welcome from the Marketing Department Chair and Program Chairs

Marketing Department Chairperson Pradeep Gopalakrishna

Pradeep Gopalakrishna, Department Chair, Ph.D., University of North Texas
Ipshita Ray, Graduate Program Chair, Ph.D., University of Connecticut
Martin Topol, Undergraduate Program Chair, Ph.D., City University of New York
Sarah Elsamahi, New York City Program Coordinator
Suzanne DeRosa, Pleasantville Program Coordinator

Welcome from the Department Chair and Program Chairs

Welcome from the Department Chair and the Program Chairs! Learning from practitioners and professors via hands-on experiences are the central core of the Marketing Department experience. We offer numerous courses both at the graduate and undergraduate degree level. At the undergraduate degree level, we offer a major in Marketing with concentrations in Global Marketing Management, Advertising and Integrated Marketing Communications, and Sports Marketing. We also have a marketing minor and a fashion marketing minor, in which students from all disciplines can take five courses starting with Principles of Marketing and four other courses of their own choosing. Our graduate MBA in Marketing Management degree is offered in NYC campus. The objective of the marketing management major is to prepare students for broad careers in the field of marketing. Small class sizes, applied learning and experienced teaching faculty are the hallmarks of our success.

The Marketing Department of the Lubin School of Business strives to be a leader in the New York Metropolitan area by offering practice-oriented career-directed programs on campuses in NYC and Westchester County. In addition, the Department has embraced the standards established by the AACSB, The Association to Advance Collegiate Schools of Business, and has worked hand in hand with the Lubin School administration to sustain our achievements in scholarship. Our faculty are dedicated to helping students achieve their goals.

The main purpose of the Marketing Department is to teach students to become lifelong learners and critical thinkers via the practice and application of marketing principles in the context of the highly technological, global economy. The program emphasizes the development of superior communication and teamwork skills to enhance students' ability to function as leaders in a diverse workforce.

The Marketing Department has continued to pay special attention to providing students with opportunities for personal growth and intellectual advancement. In particular, the Marketing Department is committed to the participation in national student competitions, such as the National Student Advertising Competition, and the American Marketing Association International Collegiate Competition. These competitions and programs provide challenging professional experiences that help prepare our students for the careers they seek in corporate and non-profit work environments. Students also benefit from these intellectually challenging exercises and team experiences that provide a foundation for an enduring relationship with Pace University and fellow classmates.

Many of our faculty have dedicated themselves to cultivating the skills required of graduates who now enter an increasingly technologically-demanding workspace. We integrate technology into the classroom offering a capstone course with a simulation game required for all Marketing Majors. Further, the Marketing Department continues to reach out to international organizations including professional and academic institutions to cultivate successful and profitable educational programs that meet the needs of a broad audience of students.

Please feel free to come visit us in our offices in New York City or in Pleasantville or e-mail the Chair at pgopalakrishna@pace.edu.